They are ultra-successful men and women who are:

Affluent

  • More than half of all Ivy readers are millionaires
  • Assets are higher for Ivy readers than any other publication
  • 1 out of 4 Forbes CEOs
  • 26% of Time's 100 Most Influential People in the World

Thought Leaders

  • 100% of the Supreme Court Justices and 36% of US Senate members hold Ivy degrees
  • 5 out of the last 7 Presidents are Ivy Network readers
  • 26% of our readers are C-Level executives

Loyal Readers

  • #1 in Reader Loyalty, with 81% of Ivy readers reading 4 out of the last 4 issues
  • Ivy readers spend an average of 59 minutes with each issue
  • 87% say their alumni magazine is important to them
Median Household Income $174,087
Median Value of Principal Residence $470,095
Median Age 46.4
Gender 54% Male, 46% Female
Education 92% Graduated college +
Source: 2011 Ipsos Mendelsohn Affluent Survey and 2011 Reader Survey