
They are ultra-successful men and women who are:
Affluent
- More than half of all Ivy readers are millionaires
- Assets are higher for Ivy readers than any other publication
- 1 out of 4 Forbes CEOs
- 26% of Time's 100 Most Influential People in the World
Thought Leaders
- 100% of the Supreme Court Justices and 36% of US Senate members hold Ivy degrees
- 5 out of the last 7 Presidents are Ivy Network readers
- 26% of our readers are C-Level executives
Loyal Readers
- #1 in Reader Loyalty, with 81% of Ivy readers reading 4 out of the last 4 issues
- Ivy readers spend an average of 59 minutes with each issue
- 87% say their alumni magazine is important to them
| Median Household Income |
$174,087 |
| Median Value of Principal Residence |
$470,095 |
| Median Age |
46.4 |
| Gender |
54% Male, 46% Female |
| Education |
92% Graduated college + |
| Source: 2011 Ipsos Mendelsohn Affluent Survey and 2011 Reader Survey |
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